Stars Taryn O'Neill, Janna Bossier, and Craig Frank at a New Media Vault Event.

Inspired by Mathieas’ Tubefilter piece on building buzz, and a  shout out to Dialogik Digital and the immense help they did in our pre-launch, I figured I’d blog about Promoting a Web Series. Please note, I am not claiming that the promoting of our show was a complete success, nor am I claiming it to be the right way to promote a show, it’s just the way we chose to do it.

When you’re doing an independent series for the web, one of the big daunting tasks is in the promoting of your web series.  Most people who create shows aren’t promoters, advertisers, or public relations gurus, they are filmmakers and storytellers.

Personally I’m glad to see that the “if you build it, they will come” watch mantra is dying fast. Why? Well the internet is a HUGE place. There are a lot of eyes out there, and you’re never reach them all. That is why you need to guide your target viewers to your show, and you need to find your audience.

I’m going to re-point to Pam Kulik’s, Dialogik Digital post on this because she really has it fleshed out better than I do so take a look. She really covers our Launch Strategy,  Promoting, and Audience Building, so I encourage you to learn from it, I know I did. I remember being on a conference call with them and Dailymotion before our launch and the two P.R. reps just chatted away about all this promotional/press jargon that I had no clue about. -

If you’re a web series creator, if you get anything out of this post, I’d say look into finding/hiring some P.R. representation, it’ll shoot your promotions forward 10 fold. (continue reading…)

Compulsions wins the Cliciker Best of 2009 award for Best Web Original Drama

Yesterday the winners of “The Best of Clicker 2009” awards were announced, and Compulsions was voted the winner of “Best Web Original Drama”.

Compulsions out paced the category against a formidable field of dramas including finalists Angel of Death, Anyone But Me, The Fall of Kaden, and After Judgment.

Other Web Original winners of “The Best of Clicker 2009″ awards were

Best Web Original Comedy – Legend of Neil

Best Web Original Non-Fiction – The Web Files

Best Web Original Music Show – Fader TV

Along with TV, Film, and other notables,

Best TV Show Comedy or Variety – Chuck

Best TV Show Drama – House

Best TV Show Non-Fiction – Intervention

Best Movie Available Online – Bottle Rocket

Best Music Video Collection – Taylor Swift

Best Live Show – Live! From The Future with Stuart Paap

Best Technology Show – Gadget Lab

Best Show For Kids – Spongebob Squarepants

Latest Favorite Viral Video – David After Dentist

Best Sketch Troupe – The Casual Mafia

Best of What You Didn’t Know Was Online – Buffy The Vampire Slayer

Most Wanted Online – Battlestar Galactica

I wanted to get one more quick blog out there, because I probably won’t be able to post for a while.

Today is our launch day and from an independent creator’s prospective there is nothing like it.  Everything you’ve worked for is leading up to this day. I’m ecstatic for the amount of enthusiasm that our series has gotten. The web community has been so supportive of us and we hope to to not disappoint.

We’ve got a pretty full event at our premiere  tonight. The Web Files, Girl Gamer, Dailymotion, will all play big parts tonight.  Between the panels, the press, the livestream interviews, and the community, I’m pretty sure everyone will have a great time.

I really can’t tell you how excited, scared, nervous, and thrilled I am at this moment. It’s gonna be quite a personal experience for me. I hope you all enjoy the series. I know the expectations are high, especially for independent web content but I honestly don’t know if the general audience will love it or not. Our show is dark, intense, and gritty. Though I can say this… our show is definitely something else.

Thanks and I hope to see many of you tonight!